Evergreen BlogReading time: 02:07
A quick reaction from Avid to the release of FCPX 10.0.3 - they have launched Avid for the iPad! Yes could this be Avid's sign of moving into the iMovie/FCPX market?
Didn't see this one coming and we will try to get as many details up as soon as we can. Yes Avid have made their editing software available for the iPad at $4.99 and professional FCP editors around the world are suffering from mass schadenfreude. The price will jump to $7.99 after 30 days.
'Big-screen moviemaking comes to the touchscreen with Avid® Studio for iPad.We’ve distilled the world’s leading film-editing technology into an easy-to-use app that enables you to edit video, audio, and photos at the speed of your creativity.'
'Swiftly arrange your clips in the Storyboard, make precision edits using the Timeline, and add high-quality transitions, effects, and a soundtrack.Then share your movie directly to YouTube, Facebook, and more—or export your project to Avid Studio for the PC and continue editing with even more advanced tools.'
Easily Access Your Media
Work with any media on your device—video, audio, and photos
Access media from external devices via an iPad Camera Connection Kit (sold separately)
Capture video and photos from within the app
See your media organized by Albums, Events, Faces, and more
Get started quickly with how-to materials
Easily navigate your project with intuitive gestures
Swiftly arrange clips in the Storyboard
Make precise edits and trim individual frames in the Precision Trimmer
Use the Razor Blade tool to cut on the fly and delete or replace the second half of the clip
Easily replace one clip with another
Quickly create multi-layer 3D animations, transitions, and titles with included Montage templates
Easily composite video tracks to create layered looks
Add high-quality fades and dissolves to help your story flow
Generate professional-looking motion titles and graphics with full control over text, font, color, size, position, and rotation
Create amazing Picture-in-Picture effects with full control over position, size, and rotation
Pan and zoom on your photos to create high-impact slideshows
Enjoy full-screen playback
Use your own audio or choose from the included sound effects
Trim audio to any length, set levels, and fade audio in or out
Easily share movies via YouTube, Facebook, email, and much more
Export projects to Avid Studio for the PC
Pro Technology, Pro Results
Created by Avid, the maker of the world’s leading film and music editing technology
Easy enough for the hobbyist, powerful enough for the pro
Top BloggerThought Leader
I am the Editor-in-Chief of FCP.co and have run the website since its inception ten years ago.
I have also worked as a broadcast and corporate editor for over 30 years, starting on one inch tape, working through many formats, right up to today's NLEs.
Under the name Idustrial Revolution, I have written and sold plugins for Final Cut Pro for 13 years.
I was made a Freeman of Lichfield through The Worshipful Company of Smiths (established 1601). Though I haven't yet tried to herd a flock of sheep through the city centre!
2020 has been busy, the beginning of the year was finishing off a new property series (cut on FCP) for Channel 4 called The Great House Giveaway. I also designed and built the majority of the graphics as Motion templates. It has been a great success and the shows grabbed more viewers in the 4pm weekday slot than any previous strand. It has been recommissioned by C4 for 60 episodes, including prime-time versions and five themed programmes. The shows have also been nominated for a 2021 BAFTA.
Although both were postponed to later in the year, I worked again on ITV's coverage of the Tour de France and La Vuelta. 2020 was my 25th year of editing the TdF and my 20th year as lead editor. The Tour was the first broadcast show to adopt FCPX working for multiple editors on shared storage.
BBC's Snooker has played a big part in my life, I've been editing tournament coverage since 1997. I'm proud to be part of a very creative team that has pioneered many new ideas and workflows that are now industry standard in sports' production. This is currently an Adobe Premiere edit.
Covid cancelled some of the regular corporate events that I edit such as trade shows & events. I was lucky however to edit, from home, on projects for Amazon Kindle, Amazon Black Friday, Mastercard and very proud to have helped local charitable trust Kendall & Wall secure lottery funding.
As for software, my weapon of choice is Final Cut Pro and Motion, but I also have a good knowledge and broadcast credits with Adobe Premiere Pro, MOGRT design and Photoshop.
Plugin Design & Development
I'm the creative force behind Idustrial Revolution, one of the oldest Final Cut Pro plugin developers. It hosts a range of commercial and free plugins on the site. One free plugin was downloaded over a thousand times within 24 hours of release.
I also take on custom work, whether it is adapting an existing plugin for a special use or designing new plugins for clients from scratch. Having a good knowledge of editing allows me to build-in flexibility and more importantly, usability.
Now in its 10th year and 4th redesign, running FCP.co has given me knowledge on how to run a large CMS- you are currently reading my bio from the database! Although it sounds corny, I am pretty well up on social media trends & techniques, especially in the video sector. The recent Covid restrictions has enabled live FCP.co shows online. This involves managing a Zoom Webinar through Restream.io to YouTube and Facebook.
I'm always open to new ideas and opportunities, so please get in touch at editor (at) fcp.co. I've judged film competitions, presented workflow techniques to international audiences and come up with ideas for TV shows and software programs!